27 years after 1984: A walk through Apple’s TV ads

Apple steve jobs picture
Apple steve jobs pictureApple (APPL)Steve Jobs not only brought us great products and innovations in the technical world, he helped innovate the advertising world. Jobs wasn’t present for “The Martinettis Bring Home a Computer” and I think it’s pretty evident. Commercials aired while Jobs was present tend to be serious, or if playful very minimalist. I believe these are in chronological order but please let me know if you believe i am mistaken.

1984

This is perhaps one of Apple’s most famous individual commercials. It aired during the super bowl in 1984.

The Martinettis Bring Home a Computer

It is apparent to me that Steve Jobs had nothing to do with this commercial. It is over the top silly and is actually a 30 minute infomercial pretending to be a TV show. This seems like an all around terrible idea to me. It’s not memorable to me but I threw it in to demonstrate the difference in marketing when Jobs was absent from Apple.

The Crazy Ones

This commercial was tied to Apple’s “Think Different” campaign. It has more in common with the 1984 commercial than the Martinettis commercial. This commercial came out shortly after Jobs returned to Apple.

Hal 9000

Another throwback to an old science fiction movie like 1984 (I refer to the movie and not the book sense they used footage from the movie). Both the 1984 commercial and this one are kind of creepy to me. The also both ran during Super Bowls.

Get a Mac

This is a collection of the “Get a Mac” commercials that were extremely popular. If “1984″ is Apple’s most memorable single commercial then I would argue this is their most memorable series of commercials.

iPhone ads

This is a collection of some of the first iPhone commercials. There was another commercial that originally promo’d the iPhone as a teaser but I doubt it is as memorable to people as these iPhone ads.

This is a very small sample of Apple’s TV commercials. I’m sure there are many great ones I missed. Leave a link to any of your favorites that I may have missed or correct any of my mistakes in the comments.

#140conf smalltown presentation: taking online communities offline.

Last year @Guavalicious and me spoke about creating online communities at #140conf smalltown. This year we followed up by talking about what to do to take those online relationships offline. My segment starts about 5 minutes in and is about creating relationships with businesses.


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Ignite Columbia Speaker Videos

Ignite Columbia Missouri Sponsors

Social Media Club MidMo’s Ignite Columbia featured 6 excellent speakers. Here are all of the presentations in the same order they were at the event. Please leave comments for the presenters and tell them what an excellent job they did. You can use their Twitter names in the comment box to let them know you’re commenting about them. If you would like the presentation slides please click this -> Ignite Slides

How parenting turned into a passion – Jen Lee Reeves @JenLeeReeves

Why your password sucks – Jerry Gamblin @JGamblin

Marketing stuff – J Michael Roach @JMichaelRoach

I’m a hacker and you probably are too – Clint Shryock @CTShryock

Google+ Hangouts and the future of TV news – Sarah Hill @KOMUSarah

Startup Weekend Columbia MO – Kelsey Meyer @Kelsey_M_Meyer

Jeff Pulver has taken Twitter and turned it into a conference

140 conference KS

Twitter is a friendly personable way to communicate in short concise messages, and that is exactly what Jeff Pulver has done with 140 characters conference, or #140conf. #140conf is a fast paced social media conference that cuts out all of the filler and encourages hugs over handshakes. Speakers only have 10 or 15 minutes and no power-point which forces them to get straight to the point.

I attended #140conf small town in Hutchinson, KS. I went prepared to take rigorous notes but it turned out I was not at all prepared. The presentations are so fast that if you take notes you will miss something. However, this isn’t a bad thing. Even though it’s only a 10 minute speech you still retain the important information, you just don’t waste time trying to remember the “other” stuff.

This is a conceptual conference. Rather than leaving with a bunch of tips, tools, and systems, I left with a bunch of ideas, concepts, and connections. These resources are more valuable because they inspire thoughts that lead to comprehension and understanding. There were topics ranging from networking on the farm to reconnecting with long lost family. Through the wide range of speakers I was able to see the same networks and technology I use every day from many different perspectives.

The hands down show stealer was Kevin Honeycutt. His presentation Educators and the Real Time Web was electric and inspiring. I can’t explain it so I recommended watching it:

There were about 250 people attending the conference and even more than that watching the live stream online. As I was giving my presentation on creating micro communities on Twitter I had individuals from those micro-communities cheering me on from their homes and offices. I’m grateful that 140 conference small town gave me the opportunity to share my voice. I’m even more grateful that they gave so many other wonderful people an opportunity to share their voice with me.

Change Facebook email notifications

facebook email notification settings

Facebook will send you an email for just about anything unless you change it. This can get very annoying if you don’t want them or you get a lot of email daily. Watch this video demonstration or follow the steps below it and you will know how to change them.

1. Go to account tab.
facebook account email

2. Click on account settings.

facebook account settings

3. Click the notifications tab.

email notification tab

4. You change what email address you want Facebook to send things to and you can turn on or off text message notifications.

text message or email

5. Then choose what you want Facebook to email or text you for and what you don’t want it to email or text you for.

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